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Model lexicon

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BOOKING FEE

remuneration received by the Model Agency mediated orders of a model. This means that the model is charged by a certain percentage of their salary as commission to her modeling agency. The booking fee is on average between 20 and 30 percent of the Model Fee. However, the Booking Fee was normally charged to the Model Fee

Balanced nutrition

Balanced nutrition

To be supplied even in difficult situations of stress optimally with all necessary materials, a number of principles in the daily diet should be noted: Top 5 meals take throughout the day, while fruit and vegetables should be sufficient to be included in the diet. Instead of toast or bread wholemeal product should be used. Sugar, sweets, alcohol, sausages, fatty meat and too much salt should be avoided. Instead, use dairy products in low-fat form. Good are for unsaturated fatty acids and omega-3 fatty acid, for example, in olive oil or fish. Increase nuts as Nervennahrung and magnesium supplements the mental stamina.

Beautyshot

Beautyshot

A Beauty Shot is a well-lit portrait with understated makeup, so the model is perfectly staged. It is common in cosmetics advertising to use and should be in every portfolio.

Booker

Booker

A Booker is an employee in a modeling agency, which coordinates the organization and coordination between model and photographer. Is responsible for the smooth running of production and jobs. A booker must be a real all-round talent for it! He is manager, secretary, planner, promoter, counselor and must also have an eye for details. Large production companies also afford Booker, who are busy all day trying to select the appropriate models for the upcoming productions and reserve.

Business Shooting

Business Shooting

Models are not only booked for leisure looks, it could be also a Buisnessshooting. Especially the male models should also make good figure in a suit and tie. Finally, you need a good look especially at the office. Our tip: Every male model should have, for example for casting, a well-fitting suit in his wardrobe.

Buyout

The percentage for the acquisition of the image and rights of use is called buyout. It will be added to the daily fee. In the booking confirmation the amount and duration of images are retained by the customer

Callsheet

Call Sheet is a summary for all participants of a production - from photographers over makeup artists and stylists through to model. It includes all useful information on the shooting day (meeting place, times, duration, phone numbers, etc.).

Casting

Casting

In a casting, a client ordered his first selection of models to a further selection for his productions (für example for photo and film recordings or catwalk shows). The dimensions and the suitability of the models will also checked for the job.

Commercial/TVC (TV-COMMERCIAL)

Commercial/TVC (TV-COMMERCIAL)

The focus in these shooting is on the product, to put it up in the best possible scene for the sale.

Direct Booking

In a Direct Booking the model is booked directly without casting through an agency. The customer books the model only on the basis of the sedcard or sedcard book. Direct bookings are simultaneously also a success for professional models: the more often you will be booked directly by the customer, the more successful you are as a model.

Dressman

Dressman

In the world of fashion meant the term dressman male models.

Editorial Shooting

Editorial Shooting is a photo shoot, where pictures are taken for a magazine. Among the most famous editorials include photo spreads in fashion magazines. It is not as well paid as usual photo shoot, but increases the market value and the visibility of a model. The term "Editorial" is often used in journalism and in advertising.

Fashion-Shooting

A fashion-Shooting is a very expensive form of production with complex styling and make-up. In Focus are the products, which convey a mood or lifestyle.

Fingernails

A model should be always maintained as possible, so you can make jobs perfect for the booker. One should also pay attention to details like manicured nails. Here are French-Nails usual.

Fitting

A fitting is a fitting of clothes for a possible photo or catwalk order.

GOSEE

A Gosee is a personal introduction by the customer without concrete job offer - a kind of speculative application for future jobs. To demonstrate a model book is an important part of the presentation.

Haute Couture

Haute Couture is a fashion direction. The most famous designers in the world let their creativity flow in this fashion. They create fashion, that surprises every season. Also, there are special pieces, which are carried at very special events. They are available only in very small editions, which many pieces are also traded as unique.

skincare

With fresh and well-kept skin through the year. Groomed skin of a model must be used less on a Photo as unkempt skin.

High Heels

High Heels

As high heels is called shoes with heel heights of 12 centimeters and more. For the model, it is not only an important tool on the set, but also on the catwalk. We offer workshops for the perfect running catwalk and posing.

catalog images

catalog images

Mostly it involves fashion shoots. Catalog Images fall in the range of advertising photography - specifically of fashion photography.

Location

Location

In the fashion world we speak of a Location as a place where the catwalk show or a photo shoot takes place. Dates are always informed about the Booker.

Lookbook

In a lookbook the designer presents his new collection. Patterns of clothes in the collection are listed here. To obtain a better overview, photos of the collection, cuts, fabrics and colors are presented therein.

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Model-Hostess

Model-Hostess

Model Hostesses are presentable and very attractive young ladies. They will booked for big companies, for example for car brands, video and gaming industry. Your job here is to present the product and make it more attractive for the customer. In these jobs you wear specific dress codes or costumes.

Model portfolio

A model portfolio is a portfolio with meaningful pictures of the model.

New Face

A New Face is a model with limited experience and is still an unknown face, who is just beginning his career.

OPTION

The booking of an appointment with the model, without a firm job approval, called option. The appointment may be canceled shortly before the job starts. However, the job may not be resold without prior consultation.

OVERTIME

Exceeds the duration of shootings the number of hours, this is called overtime. Overtime must be billed additionally.

On Stay

As On Stay is called the stay of a model in a different city to attract new customers. This stay is organized by the model agency and usually takes several months.

Post Production

The Post Production includes all improvements of the digital post-processing, retouching and color correction at the photo, as well as cuts and settings of the film.

PRÊT-À-PORTER

In contrast to the haute couture is Prêt-à-porter clothes for everyday.

Polaroid

Polaroid

Polaroids are photos, that are not retouched. On the Polaroids should wear as little makeup as possible and put on simple, flattering clothes. The Polaroids serve the agency and the client to see the model naturally.

Posing

Posing

As Posing is the representation of the body of the model. For the perfect pose flexibility, posture, and body tension are of great importance.

SCOUT

A Scout is a freelancer in an agency. He is looking for new faces or talent for the agency in everyday life. He must respect trends, whether color or fashion, always be absolutely up to date.

SEDCARD

SEDCARD

At the Sedcard is a selection of the best images of a model. An expressive portrait, a full body photo in underwear or bikini, a fashion and beauty photos should be present necessarily on the Sedcard. The details, such as the dimensions and the name of the model, the name of the model agency and the contact details of the model agency are also on it. The Sedcard are available as PDF for potential customers and in printed form in the model agency. Customers use sedcards to get an overview of the models. The personal opinion of the Models for image selection is unimportant here. The Booker know the wishes of the customer exactly. They know how they have to introduce the model to make it the best possible place in the market.

SHORTLIST

A shortlist is the small range of models for a casting, which may come into question for a job.

SHOWROOM

Almost every designer has a showroom, where the new collections are presented. It is a space, where shoppers the new collections are presented on Models. Models can also be booked for showroom presentations. Selected parts present the models from the new collection. Most showrooms of designers are in fashion cities such as London, Milan, New York or Paris.

SCRIPT

The script contains all the information of a shooting or movie, for Example for action, the performing individuals, the props, the accessories and the spatial situation.

SPORT POGRAM

SPORT POGRAM

Being fit is a must for every model. A weekly sports program guarantees a tight and healthy body. Through controlled training the immune system improves and stress is reduced. Sport is perfect to clear your mind and recharge your batteries, especially when many shoots or fashion shows pending.

Sport Shooting

Sport Shooting

Sport Shootings are a major challenge for models, because they still need to look good while sweating. If you want to be booked for sports products, you should also be self-fit. A trained body is a prerequisite for successful performance on camera. Body tension and posture is very important to look authentic. you should also bring a sports bra to shoot, if you have to move a lot.

Styling

Styling is the motto - and that from head to toe! A hair mask brings the hair shine, manicure and pedicure can look nails cared. Naturalness is very important. In a casting or in the Agency the model should be in the foreground and not any bright colors. The makeup should be natural. The same also applies to the selection of clothes.

TFP-Shooting

TFP means "Time for print". In this case, stylists, makeup artists, photographers and models get material for their portfolios instead of money. Especially for beginners in the business is this a good way to build model books and to introduced to clients and agencies.

Test Shooting

Test Shooting

This shooting is tested, how you behave generally on a shooting and how you can follow instructions given by the photographer. The photos are not published (magazine, etc.), but used only for the model Book.

makeup artist

makeup artist

Make-up artists make the hairstyle and the make-up of the models. Makeup Artists conceal small problem areas (pimples and blemishes) and emphasize the benefits of the model, for examples the eyes, mouth or cheekbones.

Walk

Walk

A model must be able to move very well on the catwalk. For this it needs the right technique, which are trained in workshops by a catwalk coach. Only when the running technique is right, a model can be booked for a catwalk. Often, the models have to cope with heel heights of more than 15 centimeters. The easiest way to get better is to practice, practice, practice!

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